A dynamic website is one that changes or customizes itself frequently and automatically, based on certain criteria.As we know that anything that we want to make the user aware about the organization can be easily done by using pictures, slide shows, and even by giving them the information by the help of different types of menus, windows. This is only possible when the site is Dymanic as the site can get the desired data from the server where it is hosted.
In a rapidly changing internet environment static content is wholly insufficient for customer needs. Due to the massive volume of content within websites, it may become impossible for your customers to quickly reach the product, or information they require on a static site.
It is also necessary to use creative methods to make available the assets of the website in the easiest way possible, using search forms, search boxes and menus that query a database. The database will contain the entire digital content of the website. This can all be managed from a centralised interface, available from any pc anywhere in the world that has internet access.
Your content is your business, and needs to be managed by the people who are creating or managing it, up until recently content had to be managed by technically minded people, who you had to rely on to optimise the html correctly and to render your products neatly and attractively.
Original well displayed content drives people to websites, but providing that on static web pages is time consuming and expensive.
The modern organisation will require a platform to streamline its digital information from one multi user interface. They can expect to use it as a service rather than a piece of software. They can also be assured that the platform that they are using will be the latest version. Under a service contract they will never have to worry that the competition has a newer and better model.